The European Week of Sport will take place between September 23-30. As a member of the ECA, the European Club Association, Maccabi Tel Aviv FC is happy to be part of the event which aims to promote physical activity, encourage everyone to be more active – #BeActive on a regular basis and create opportunities in peoples’ everyday lives to exercise more.

Participation in sport and physical activity is stagnating, and in some European countries it’s even declining. It’s not just people’s health and well-being that suffers; it’s our society and economy as a whole. Increased spending on health care, a loss of productivity in the workplace and reduced employability are just a few of the negative knock-on effects.

The European Sports Week focuses on a number of areas: education, environment, workplace, sports clubs and fitness centers. These are the central places where people can change their habits – and be active!